I've spent 16 years in agency, consulting, and brand-side roles, solving problems, driving impact, and making brands matter. To me, creative and marketing can't just be about putting things out in the world to tick a box. Instead, it's about understanding what people actually need, where they are, and how to connect with them in a way that sticks. 

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So what do I love to do most? 

• Designing customer journeys that just work. Seamless, intentional, and built from the inside out. 
• Bringing products and content to market in a way that feels inevitable. Creating things people are primed to want before they even realize it.
• Shaping brand experiences that pull people in and keep them coming back. It's all about giving them reasons to remain engaged.
• Optimizing how teams work so great ideas don’t just stay ideas. I’m a process and ops person at my core and love bringing creative and tech minds together to make things happen. I'm a proud, responsible party of scope, timeline and budget. ​

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Connect with me on LinkedIn